The government is using the web to inform the people. People are using the web for their political campaigns.
Example of somebody using a WebLog for campaigning:
Using a weblog has the benefit of being simple to use for the candidate, and simple to contribute to for the readers. Perhaps a Wiki would be even more interesting. Note that on the discussion board to her About page, for example, people comment on the use of a WebLog to communicate:
You just may be the first congressional canditate to use this communication channel. This will go down as one of those things others wonder why they wern't the first. -- Stephen Dulaney [steve@dulaney.net] Yeah, she hasn't answered one question yet. -- Joe Blow [joe@blow.com]
Including reader responses gives the website street cred -- credibility that websites created by marketdroids do not have. But it needs lots of grooming.
My campaign site comes with a guestbook, which I would never think of deleting from, except maybe for extreme obscenity or something else in truly horrible taste. My only problem is lack of traffic.